Thyroid Cancer Awareness Month 2021 with Vision Advertising

It’s September, and that means it’s Thyroid Cancer Awareness Month. After our Chief Operating Officer Julia Becker Collins was diagnosed with thyroid cancer in 2020, it’s her wish and ours to shed light on this lesser-known cancer each year and what you can do about it. Thyroid cancer is less rare than you might think, with new imaging techniques and better self-checks allowing us to catch it earlier, along with trends in why cases are growing and who they are affecting.

Julia Becker Collins’ Ongoing Battle with Thyroid Cancer

In May 2020, our COO Julia Becker Collins sat down virtually with our team and broke the bad news: she had been diagnosed with thyroid cancer after a routine checkup detected warning signs. We made a plan for her medical leave, our CEO Laura DiBenedetto stepped back into operations, and we weathered Julia’s absence alongside COVID. Now, Julia is back (and running), and while she’s still undergoing treatment and battling her cancer, her prognosis – and that of Vision Advertising – looks good.

Want to learn more about her experience with thyroid cancer, especially while running a business during COVID? Check out some of her podcasts on the matter:

• Strength thru Vulnerability: Battling Cancer During a Pandemic feat. Julia Becker Collins
• Demystifying Money: Career, COVID & Cancer with Julia Becker Collins
• The Resilient Entrepreneur: Julia Becker Collins – Balancing a Business, Covid & Cancer

What You Should Know About Thyroid Cancer

As an under-known and diagnosed cancer, research and studies are still ongoing, but let’s start with the basics when it comes to who is most at risk and why:

• Thyroid Cancer Cases are Growing: The current trend of improved detection and rise in possible causes show thyroid cancer increasing roughly 4% each year in the US, with almost 55,000 people predicted to be diagnosed this year.
• It Affects Women More Than Men: Women are three times as likely to develop thyroid cancer. Also, many cases occur in young women, being most common in ages 20 to 34.
• There are Three Primary Causes: Iodine has long been linked with the thyroid, with deficiencies causing goiters. Too much or too little may be linked to cancer as well, alongside radiation exposure and genetic markers.

Thyroid Cancer: Getting it Checked and Resources

The thyroid is a butterfly-shaped gland located at the base of your neck, just below your Adam’s apple. It produces hormones that do everything from regulating heart weight to your body’s temperature. You can check for thyroid cancer as well as make sure it’s included in your yearly physical as part of a “neck check.”

• AACE Neck Check Card: http://www.thyca.org/how-to-help/awareness/neck-check/
• Getting a Comprehensive Physical Exam: https://www.healthline.com/find-care/articles/primary-care-doctors/getting-physical-examination

While relatively unknown, there are many resources online that can help you understand thyroid cancer better as well as tools to spread awareness and information. Here are two places to start:

• ThyCa.org: The premier thyroid cancer awareness website and founder of the Thyroid Cancer Awareness Month program. Includes downloads in multiple languages.
• American Cancer Society: Includes comprehensive coverage on thyroid cancer laid out in simple-to-follow guides. Includes a guide for if you or someone you know has just been diagnosed.

We hope you’ll join us in spreading the awareness of this underdiagnosed cancer so more people can get checked and detected for the best prospects of recovery. We’ll be posting about it all month on social media, so make sure to follow and retweet us on Facebook, Instagram, LinkedIn, and Twitter. If you have any questions, feel free to contact us directly. We’ll also keep you updated on Julia as she continues her treatment.